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Posts tagged “customers

iPhone 5 n few more to come…!!


As the genius Steve Jobs finishes his chapter questions arises on whats gonna happen to our favourite Apple… well nothing much its gonna make more products and keep making them as long people would love them adore them and buy them.

Speaking about new products everybody was anxiously waiting for Iphone 5  and what people got was the iPhone 4S a higher and a better version of the best iPhone ever iPhone 4( its gonna get better as time passes). Apple sent out numerous invitations to members of major media outlets for a media event that was scheduled for October 4th. Tim Cook, the Chief Executive of Apple, lead the meeting.  The invitations were sent out with the headline “Let’s talk iPhone” so we knew there would be some major next-generation iPhone discussion set to happen.. this step by Apple let everyone believe that iPhone 5 is not too far from reach but alas that did not happen.

Ever realised the iPhone is the only Phone one whose model numbers are so simple. 2g, 3g, 4, now 4s n then 5….Who gave these numbers to the iPhone.. Steve, Apple Inc or lets just say Bloggers, people talking technology, or it can be you or me. when the first iPhone came out it was called “iPhone” it was not given any number. lets be fair and say it was the 1st generation iPhone and usually 1st generations do not have numerical value associated to it. Then came iPhone 3G, why 3G because it was 3G enabled. the 1st one was not. then comes the 3Gs a faster version of 3G. the ‘s’ in the 3Gs stands for speed. I personally thought it was for Superior. the 3Gs was not different from the 3G at all well except for the speed and other minor thing like the camera and video recording. Surprising after all this the 1st generation iPhone got a number calling it 2G.

Now comes the numbers game. Gizmodo the gadget website had released a report saying  they had purchased an iPhone prototype for $5000, and furthermore, had conducted a product tear down of the device. a prototype reported to be lost by a Apple employee, Now when Gizmodo found this phone did it come with a box saying it was iPhone 4.. NO OBVIOUSLY NOT.. the number was just an assumption which everyone did when they knew there was another one due soon… Apple did a clever thing of keeping the name whatever people thought of assumed it to be after all the phone was a success even before it was out.

Similarly there was a hype about iPhone 5 but very few thought about iPhone 4s.. the is very good move by Apple but not letting the target market think they are predictable which they would be if the Iphone 5 was out.

I personally think that the further models would not have a particular number associated to it but will have a feature based or a technology based name, After all iPhone was just a name for a particular model of mobile phone it was not the company name like its other counterparts. but again I am no one who would comment but just another iPhone lover and its target market.

I would like to finish this post by paying tribute to the Genius Steve Jobs by this quote

“Chairman Steve Jobs introduced numerous revolutionary changes to the information technology industry and was a great entrepreneur. His innovative spirit and remarkable accomplishments will forever be remembered by people around the world.”
-Samsung CEO Choi Gee-sung-

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How Viral Marketing Strategy Can Increase Site Traffic?


Viral marketing has changed and rocked the advertising world for a few years now. the success of few ads have got many companies thinking about having one. The viral strategy is just like the computer virus works. It transforms itself from one system to another to thousands of site subscribers. A well-implemented viral marketing strategy can boost the web traffic to be significant.

Things that need to be taken into account while developing a viral strategy proper language needs to be used to impress the reader, anchor text can be used to increase web traffic to the website. another tool that can help write a proper article is the author box. There have been many new innovations and strategies employed by different companies in search for a solution to increase the web traffic but the most successful have been able to do so, relying on simple practice of email newsletters.

Having created news letters that suit the requirements of the subscribers which specifically target the expectations of the readers is best method. The more accessible information can be shared, the more rapidly it will be spread. Submit your news on the social networking and bookmarking sites such as StumbleUpon and Digg. They have established niche communities. Find yours. Submit articles, make comments on other stories, be seen, be heard, and be out there.

The tables have turned with the evolution of the Internet. The power has shifted from the marketer to the consumer. Within a matter of seconds, their opinions and voice are spread rapidly throughout the world by one single email.

The viral effect can be amazing to see happening and it does make you realize that there is a big world out there that wants to get in touch with you.


How to get free website traffic


One question asked by new business owners is “how to increase traffic to my website” this million dollar question which needs to be answered so that business gets successful.  One may say an advertising campaign may help, well it will but there are certain methods which will help website owners.


  • Constantly create and  update the website

Visitors need information and they need it fresh and new content to visit the website and learn interesting facts or purchase items of the website.

  • Offer free newsletters

Again a free newsletter which a visitor to the website has subscribed can contain a lot of information which is beneficial to the visitor. Information about latest product additions and valuable tips and solutions can get customers to visit the website for an actual experience from reading from the newsletter to the website. Newsletters can also help in capturing leads through names and email addresses which is valuable to the business owners.

  • Optimize the website for search engines

Search engines are a great source to get free website traffic. Optimizing the website with the right keywords is highly recommended specially with the ones through the potential customers are likely to use to find the business.

  • Making use of Social networking sites

Millions of people are turning towards Facebook and Twitter to exchange ideas and information. Setting up accounts with these networking sites helps getting free traffic by sending out messages to all the followers.

  • Writing articles and sending them to article directories

Article marketing is popular and effective means of promoting you website. There are many article directories on the internet which accept articles which can be distributed to other website seeking content. This method also shows the expertise and knowledge about the business and this helps gain trust among potential customers.

A lot of effort goes into developing a website and more effort goes in promoting a website. The ability of a business to get free traffic into their website does determine long term plans of the business.